Thaïlande

This report assesses the current state of connectivity in Southeast Asia and provides tailored recommendations for extending broadband access, focusing on five countries: Cambodia, Indonesia, Singapore, Thailand and Viet Nam. The analysis builds upon the OECD Recommendation on Broadband Connectivity, which provides a reference for policy makers and regulatory authorities within and outside of the OECD. Using the principles of the Recommendation as a roadmap, countries may be better able to unleash the full potential of connectivity for the digital transformation and to ensure equal access to connectivity for all users.

Reflecting on the experiences of responding to the COVID-19 pandemic, this OECD working paper illustrates selected international trends that are driving innovation in the practice of public communication across the OECD to make it more inclusive, responsive and compelling. These include advanced uses of 'big data' and analytics to power precise, targeted communication, collaboration with trusted third-party messengers in diverse communities, and the application of behavioural insights (BI) to communication. In turn, these trends can help promote the use of public communication for policy, openness and dialogue. The paper reflects on the implications of these international trends for four countries in Southeast Asia, namely Indonesia, Malaysia, Singapore and Thailand. It looks at local lessons from the pandemic response and identifies avenues for adopting global good practices more widely. The paper focuses on a set of institutional prerequisites, including fostering a culture of innovation in public communication mandates and approaches, ensuring access to specialised skillsets, and strengthening ethical guidance in the use of new technologies and BI.

This Open and Connected Government Review of Thailand, the first of its kind, assesses Thailand’s efforts to build a government that is closer and more responsive to its citizens by using digitalisation, data and stakeholder participation to drive national development. In line with OECD good practices, the Recommendations of the Council on Digital Government Strategies (2014) and on Open Government (2017), and the OECD Digital Government Policy Framework, the review looks at institutional and legal governance, digital talent and skills, public service provision and the strategic use of technologies and data in the Thai government. The review provides policy recommendations to help the government of Thailand fully benefit from openness and digitalisation to build an inclusive, responsive, citizen- and data-driven public administration.